Wednesday, October 30, 2019
External Environment of Business Essay Example | Topics and Well Written Essays - 3500 words
External Environment of Business - Essay Example As the paper stresses many non governmental organizations that include many trade organizations and multi lateral forums, have recognized the need for a comprehensive vision on globalization. This has happened in other forums also that could represent the people of the world. World Trade Organization has its own view of the Globalization. While the other experts and researchers have their very own thought process on the issue of global village and globalization. According to the report findings World Trade Organization promotes global trade; ethical global trade. With the increasing technological and political closeness of the countries the national boundaries are merging to produce one single working economy. The fall of the Berlin wall brought about an integration of Germany, as much as the Euro that brought about unified trading partnership between the European Countries. WTO heralds the coming together of all these practices that would include sub groups like the G8, BRIC (Brazil, Russia, India, China), and a number of multilateral forum primarily to work out consensus on the issues that plague the global trade. WTO works on the global trade sine globalization is more pronounced and felt in trade than on any other walks of life, let it be culture or sports exchanges. By bringing together a standard practice of trading code, the WTO aims at presenting a comprehensive Globalization that would bring in equality of all participants and fairn ess of trade for all stake holders of the planet. Globalization brings in multiple dimensions to the stake holders in terms of unfair dumping of products in specific areas, free market economies on one end and controlled or regulated markets at the other. Either of them cause problems to specific groups of people and could kill the lives of millions of people like what it did to the textile industry of India during the eighteenth century when Britain dumped its goods there. WTO wants to ensure that global trade that is at the heart of globalization to be free and fair to all concerned. Laissez faire is what WTO wants to promote. Free movement of goods and services across the boundaries of nations brought in through common governance. The economic globalization is the engine that is driving the process of globalization and the organizations like WTO. WTO wants to ensure that all the parties should be fairly treated and a long term vision of the planet is maintained. This is needed since for the current day gain, it is very often found that the long term vision is lost in many nations. In Indonesia, the smoke that masks the sun during summer has become a common place incident. The world has started ignoring the happening three years after the first time it occurred. Indiscriminate cutting of forests and land clearing are the major cause for the happening. WTO aims at bringing in wood control by ensuring that for every tree that is cut at one end of the forest there is another tree planted elsewhere and the cycle of cutting and planting should be continuous and not destructive. It is not a question of moving over to the next forest but rebuilding and harvesting the same forest area. Social forestry has become the watch word of many a forest departments the
Monday, October 28, 2019
Emerging Disease Trends Essay Example for Free
Emerging Disease Trends Essay People use health care services for many reasons: to cure illnesses and health conditions, to mend breaks and tears, to prevent or delay future health care problems, to reduce pain and increase quality of life, and sometimes merely to obtain information about their health status and prognosis. Health care utilization can be appropriate or inappropriate, of high or low quality, expensive or Inexpensive. The study of trends in health care utilization provides important information on these phenomena and may spotlight areas that may warrant future in-depth studies because of potential disparities in access to, or quality of, care. Trends in utilization may also be used as the basis for projecting future health care needs, to forecast future health care expenditures, or as the basis for projecting increased personnel training or supply initiatives. The health care delivery system of today has undergone tremendous change, even over the relatively short period of the past decade. New and emerging technologies, including drugs, devices, procedures, tests, and imaging machinery, have changed patterns of care and sites where care is provided. The growth in ambulatory surgery has been influenced by improvements in anesthesia and analgesia and by the development of noninvasive or minimally invasive techniques. Procedures that formerly required a few weeks of convalescence now require only a few days. New drugs can cure or lengthen the course of disease, although often at increased cost or increased utilization of medical practitioners needed to prescribe and monitor the effects of the medications. Over the past decade, both public and private organizations have made great strides in identifying causes of disease and disability, discovering treatments and cures, and working with practitioners to educate the public about how to reduce the incidence and prevalence of major diseases and the functional limitations and discomfort they may cause. Clinical practice guidelines have been created and disseminated to influence providers to follow recommended practices. Public education campaigns urge consumers to comply with behavioral recommendations (e. g. , exercise and lose weight) and treatment regimens (e. g. , take your medications) that may help to prevent or control diseases and their consequences. Health care utilization also has evolved as the populationââ¬â¢s need for care has changed over time. Some factors that influence need include aging, sociodemographic population shifts, and changes in the prevalence and incidence of different diseases. As the prevalence of chronic conditions increases, for example, residential and community-based health-related services have emerged that are designed to minimize loss of function and to keep people out of institutional settings. Aging The median age of the worlds population is increasing because of a decline in fertility and a 20-year increase in the average life span during the second half of the 20th century. These factors, combined with elevated fertility in many countries during the 2 decades after World War II (i. e. , the Baby Boom), will result in increased numbers of persons aged ;65 years during 20102030. Worldwide, the average life span is expected to extend another 10 years by 2050. The growing number of older adults increases demands on the public health system and on medical and social services. Chronic diseases, which affect older adults disproportionately, contribute to disability, diminish quality of life, and increased health- and long-termcare costs. Increased life expectancy reflects, in part, the success of public health interventions, but public health programs must now respond to the challenges created by this achievement, including the growing burden of chronic illnesses, injuries, and disabilities and increasing concerns about future caregiving and health-care costs. This report presents data from the U. S. Bureau of the Census, the World Health Organization, and the United Nations on U. S. and global trends in aging, including demographic and epidemiologic transitions, increasing medical and social costs related to aging, and the implications for public health. In the United States, the proportion of the population aged ;65 years is projected to increase from 12. 4% in 2000 to 19. 6% in 2030. The number of persons aged ;65 years is expected to increase from approximately 35 million in 2000 to an estimated 71 million in 2030, and the number of persons aged ;80 years is expected to increase from 9. 3 million in 2000 to 19. 5 million in 2030. In 1995, the most populous states had the largest number of older persons; nine states (California, Florida, Illinois, Michigan, New Jersey, New York, Ohio, Pennsylvania, and Texas) each had more than one million persons aged ;65 years. In 1995, four states had ;15% of their population aged ;65 years; Florida had the largest proportion (19%). By 2025, the proportion of Floridas population aged 65 years is projected to be 26% and 15% in 48 states (all but Alaska and California). The sex distribution of older U. S. residents is expected to change only moderately. Women represented 59% of persons aged 65 years in 2000 compared with an estimated 56% in 2030. However, larger changes in the racial/ethnic composition of persons aged 65 years are expected. From 2000 to 2030, the proportion of persons aged 65 years who are members of racial minority groups (i. e. , black, American Indian/Alaska Native, Asian/Pacific Islander) is expected to increase from 11. 3% to 16. 5%; the proportion of Hispanics is expected to increase from 5. 6% to 10. 9%. The world has experienced a gradual demographic transition from patterns of high fertility and high mortality rates to low fertility and delayed mortality (2). The transition begins with declining infant and childhood mortality, in part because of effective public health measures (2). Lower childhood mortality contributes initially to a longer life expectancy and a younger population. Declines in fertility rates generally follow, and improvements in adult health lead to an older population. As a result of demographic transitions, the shape of the global age distribution is changing. By 1990, the age distribution in developed countries represented similar proportions of younger and older persons. For developing countries, age distribution is projected to have similar proportions by 2030. People are living longer because of both lifestyle changes and advances in health care. For example fewer people smoke today than in the past. In the 1950ââ¬â¢s more than half of men and a third of women smoked cigarettes. By 2005, those numbers were down to 23 percent of men and 19 percent of women. Thanks to major advances in medicine, fewer people die at an early age from heart disease and cancer. For example the five year cancer rate improved from 50 percent in the mid 70ââ¬â¢s (1975-1977) to 66 percent at the turn of the 21 century (1996-2002). With increased longevity , Boomers will reach retirement age, have more years to enjoy it and , in turn , more years in need of health care services. Diabetes The number of Americans with diabetes is expected to rise from 30 million today to 46 million by 2030, when one of every four Boomers -14 million-will be living with the chronic disease. These diabetic Boomers will require continuous medical management in both inpatient and outpatient settings. Arthritis The number of Americans with arthritis is expected to rise from 46 million today to 67 million by 2030. At that point, nearly one out of every Boomers-over 26 million-will be living with the condition. While health risk of arthritis are not as great as other chronic illnesses, the decrease mobility arthritis can trigger will cause many Boomers to seek new alternative therapies, pain control treatments, exercise regimens and joint replacements. Obesity If Americas obesity trend continues at its current pace, all 50 states could have obesity rates above 44 percent by 2030 according to a new report from Trust for Americansââ¬â¢ Health and the Robert Wood Johnson Foundation. With current U. S. obesity rates holding steady around 35 percent thats one-third of Americans the 9-plus percent gain within two decades would be a significant increase; however, not as large of an increase as the nation has seen in the past two decades. While the health hazards are apparent the report projects double the number of new cases of obesity-related ailments like diabetes, heart disease hypertension by 2030 the increase in American obesity would also take a toll on the healthcare system itself. Current estimates put the medical costs of obesity at more than $147 billion. With increasing rates, the costs of preventative healthcare relating to obesity would rise by $48 billion to $66 billion in the next two decades. Many Americans arent very physically active. One reason for this is that many people spend hours in front of TVs and computers doing work, schoolwork, and leisure activities. In fact, more than 2 hours a day of regular TV viewing time has been linked to overweight and obesity. Other reasons for not being active include: relying on cars instead of walking, fewer physical demands at work or at home because of modern technology and conveniences, and lack of physical education classes in schools. People who are inactive are more likely to gain weight because they dont burn the calories that they take in from food and drinks. An inactive lifestyle also raises your risk for coronary heart disease, high blood pressure, diabetes, colon cancer, and other health problems. Our environment doesnt support healthy lifestyle habits; in fact, it encourages obesity. Some reasons include: (1) Lack of neighborhood sidewalks and safe places for recreation. Not having area parks, trails, sidewalks, and affordable gyms makes it hard for people to be physically active. (2) Work schedules. People often say that they dont have time to be physically active because of long work hours and time spent commuting. (3) Oversized food portions. Americans are exposed to huge food portions in restaurants, fast food places, gas stations, movie theaters, supermarkets, and even at home. Some of these meals and snacks can feed two or more people. Eating large portions means too much energy IN. Over time, this will cause weight gain if it isnt balanced with physical activity. (4) Lack of access to healthy foods. Some people dont live in neighborhoods that have supermarkets that sell healthy foods, such as fresh fruits and vegetables. Or, for some people, these healthy foods are too costly. (5) Food advertising. Americans are surrounded by ads from food companies. Often children are the targets of advertising for high-calorie, high-fat snacks and sugary drinks. The goal of these ads is to sway people to buy these high-calorie foods, and often they do. Part of the reason for the rise in the obesity rate is the changing demographics of the U. S. population. The baby boomer generation is aging. With aging comes a decrease in activity. If you are less active, the calories you take in can mean the difference between being lean and being obese. It is all about a balance between diet and fitness. Biology also works against you. With the loss of muscle mass, you burn fewer calories. Menopause also sets up a scenario where women in this age bracket put on a few pounds. However, according to Mayo Clinic, you dont have to follow the path of age-related weight gain. You have control over your activity. If you stay active, you can maintain the balance between the fuel your muscles use and your caloric intake. Unfortunately, the media teaches people that being overweight is not something for which to be ashamed. However, being fat is not okay. It is unhealthy and not something that can be dealt with by trendy fashions or slimming panels. The only solution is to lose weight. Otherwise, you will likely fall prey to the health risks of those added pounds. They can take months or years off your life. Losing weight is not an option; it is a necessity. Health à » With the rise in heart disease and diabetes, the medical field has been forced to consider the main causes of obesity in America in order to halt the alarming trends of this health epidemic. If you are overweight or obese, it behooves you to find ways to get your weight under control in order to avoid the consequence of excessive weight. Part of the reason for the rise in the obesity rate is the changing demographics of the U. S. population. The baby boomer generation is aging. With aging comes a decrease in activity. If you are less active, the calories you take in can mean the difference between being lean and being obese. It is all about a balance between diet and fitness. Biology also works against you. With the loss of muscle mass, you burn fewer calories. Menopause also sets up a scenario where women in this age bracket put on a few pounds. However, according to Mayo Clinic, you dont have to follow the path of age-related weight gain. You have control over your activity. If you stay active, you can maintain the balance between the fuel your muscles use and your caloric intake. Unfortunately, the media teaches people that being overweight is not something for which to be ashamed. However, being fat is not okay. It is unhealthy and not something that can be dealt with by trendy fashions or slimming panels. The only solution is to lose weight. Otherwise, you will likely fall prey to the health risks of those added pounds. They can take months or years off your life. Losing weight is not an option; it is a necessity. The fact remains that fat tastes good. It gives you a satisfying feeling. It is the epitome of comfort food. If you want to lose weight, it is up to you to break the fat addiction, which is one of the main causes of obesity in America. At the simplest level, added weight makes your heart work harder. You may huff and puff going up the stairs or even walking across the room, if you lug around an extra 30 to 40 pounds. If you have tried to lift a heavy suitcase or other load that size, you know how difficult toting the added weight can be. Imagine carrying around that excess baggage 24/7. Obesity feeds upon itself. As you gain weight, it becomes more difficult to move around. Your muscles ache. You become easily fatigued. Your inactivity causes you to increase weight. This vicious cycle is one of the main causes of obesity in America. In order to overcome it, you must break this cycle of inactivity. Being obese increases your risk of several chronic health conditions including heart disease, high blood pressure and diabetes The good news is that losing a small amount of weight can reduce your chances of developing heart disease or a stroke. If you are overweight, reducing your weight by 5%-10% is proven to decrease your chance of developing heart disease. Fortunately, even a modest weight loss of 10 to 20 pounds can bring significant health improvements, such as lowering ones blood pressure and cholesterol levels You can reduce your risk of developing type 2 diabetes by losing weight, eating a balanced diet, getting adequate sleep, and exercising more. If you have type 2 diabetes, losing weight and becoming more physically active can help control your blood sugar levels. Increasing your physical activity may also allow you to reduce the amount of diabetes medication you need. Future There will be some very disruptive and some transformational changes in the way health care is delivered, not as a result of reform, but as a result of the drivers of change described in a previous post on KevinMD. com. They included an aging population, an obese society, shortages of doctors, and emerging consumerism, among others. There will be many more patients needing substantial levels of medical care. These wonââ¬â¢t be just any patients but two specific groups that are growing rapidly. Americans are aging. ââ¬Å"Old parts wear outâ⬠and there are certain diseases that become more prevalent with age like Alzheimerââ¬â¢s and osteoarthritis. And of course our society has many adverse lifestyles such as consuming too much of a non-nutritious diet, being sedentary, being chronically stressed and 20% still smoke. These all lead to chronic illnesses like diabetes type II, heart failure, cancer, chronic lung and kidney disease, etc. So there will many more individuals with chronic illnesses. The especially sad thing is that many of these individuals will be moderately young as a result of obesity since one third are overweight and another one third are frankly obese. This increase in chronic diseases and diseases of aging will have huge impacts on care delivery. Health care delivery will help obesity related issues by educating obese clients the proper diet and food intake and how important exercise to lose weight. The health team can discuss patients on the effect to the body . the serious disease that they can get being obesed. they can guide them in their food intake and control and help them lose weight. As for age related health issues- health teaching is the best way to inform patients to diseases that is related to age. The team can help them be aware and give them preventive measures for the age related diseases.
Saturday, October 26, 2019
Constitutions Abroad :: essays research papers
The Constitution of the United States of America is unique in many ways. It is also has various similar qualities from the constitutions of other countries around the world. The constitutions of Switzerland, Poland, and Germany have commonalties with that of the United Statesââ¬â¢ constitution because they all talk about freedom and personal liberty, use the separation of powers as an effective way to run the government, and the elections process. Article 2 of the Swiss Constitution states that, ââ¬Å"The Swiss Confederation protects the liberty and rights of the people and safeguards the independence and security of the country.â⬠This article is very similar to that of the First Amendment of the United Statesââ¬â¢ Constitution. This amendment states: Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the government for a redress of grievances. Freedom and basic personal liberties such as these are widely exercised in many worldly constitutions. However, this is not the only shared characteristic that the U.S. Constitution shares with those of the rest of the world. Other countries such as Poland have the effective system of the separation of powers working with them, as does the United States. We all know that the separation of powers was established so that no one specific group in the government would be able to dominate our country. This concept is very much like Polandââ¬â¢s way of keeping the power out of one single unit. Article 10 of the Polish Constitution states: The system of government of the Republic of Poland shall be based on the separation of and balance between the legislative, executive and judicial powers. Legislative power shall be vested in the House of Representatives and the Senate, executive power shall be vested in the President of the Republic of Poland and the Council of Ministers, and the judicial power shall be vested in courts and tribunals. Because more than one country uses this method and has been successful for quite some time, it is safe to say that this particular way of running the government is fair and effective. Other effective measures have been taken by the U.S. to ensure a smoothly operated government. Much like the Constitution of the United States, the German constitution holds the law of fair, free, and secret elections.
Thursday, October 24, 2019
Comparing and contrasting between two poems Essay
In this essay I am going to look at the differences and similarities between two cultural poems. I will look at the language used by the poets to describe the different cultures and I will also look at the imagery used to portray the cultures in the poems. The two poems I will be looking at is ââ¬ËIsland man by Grace Nicholsââ¬â¢ and ââ¬ËBlessing by Imtiaz Dharkerââ¬â¢ The poem ââ¬ËIsland Manââ¬â¢ is about a Caribbean Island man who lives in London and still wakes up to the sound of the sea and the poem ââ¬ËBlessingââ¬â¢ is about a third world country who have hardly any water and canââ¬â¢t wait for the water pipe to burst so that they can have some more water for a while. Island Man is broken up into four stanzaââ¬â¢s with one line at the end on itââ¬â¢s own. The first stanza is where he is waking up after dreaming about the island and he is slowly coming back from his dream. In this stanza they have used a metaphor ââ¬Ëwombingââ¬â¢, which is actually a made up word, however, this word makes you think that he could have possibly grown up here as the word gives the impression that he feels a sense of safety towards the island and so he could have grown up there. It also uses sibilance with the words ââ¬ËSurf, steady and wakesââ¬â¢. This creates a calm and gentle mood for the island where ââ¬ËIsland Manââ¬â¢ possibly grew up. The second Stanza is also about him waking up from his dream and coming back from the island in his head and also expands on the image created in the first stanza. The first line ââ¬ËWild seabirdsââ¬â¢ gives you the feeling that on this island you are free and you can relax and have fun without being stressed out all the time. There is an adverb ââ¬Ëdefiantlyââ¬â¢ used on the third line to describe the sun ââ¬ËSun surfacing defiantlyââ¬â¢ this is a lexical field, creating the image of independence or refusing to be organized. Also the word ââ¬â¢emeraldââ¬â¢ has been used to describe the island, this suggests that the island is precious to him and that it has many vivid colours whish are really special to him. Then the last line of the second stanza is stood out from the rest of the poem ââ¬Ëgroggily groggilyââ¬â¢ is used to describe the him coming back from the island to the stress of everyday life, and it emphasises the way that he doesnââ¬â¢t want t o come back. The third and fourth stanzaââ¬â¢s are about him waking up from his dream about the island and realises that he is in London and not where he wants to be. ââ¬ËGrey metallic soarââ¬â¢ and ââ¬ËDull, north circular roarââ¬â¢ are used to describe London as really dull and having a lack of colour, whereas the island appeared to be very colourful, for example ââ¬Ë Blue surfââ¬â¢ and ââ¬Ësun surfacing defiantlyââ¬â¢ and ââ¬â¢emerald islandââ¬â¢. Also in the third stanza the third line stands out from the rest of the poem ââ¬Ë Surge of wheelsââ¬â¢, this is describing the sharp sound of London compared to the soft and relaxing sounds of the island. In the fourth stanza, the first and second lines link back to the island ââ¬Ëmuffling, mufflingââ¬â¢ deadens the sharp sounds from earlier in the poem and ââ¬Ëhis crumpled pillow wavesââ¬â¢, links to the sounds of the island, him thinking his pillow is the waves of the island. And finally the last line in the fourth stanza ââ¬Ëisland man heaves himselfââ¬â¢ which is followed by the last line ââ¬ËAnother London dayââ¬â¢, Contrasts with wakes up and shows how much he really is longing to be on that island instead of in London and how he has to pull himself away from his island and begin another London day. The poem ââ¬ËBlessingââ¬â¢ starts with a similie which really emphasises the meaning of the poem ââ¬Ëthe skin cracks like a pod. There is never enough waterââ¬â¢, onomatopoeia is also used with the word ââ¬Ëcracksââ¬â¢ to add emphasis to show how desperate these people are for water. Like ââ¬ËIsland Manââ¬â¢ the second stanza expands on the image created within the first two lines. The second line uses onomatopoeia twice, ââ¬Ësplashââ¬â¢ and ââ¬Ëechoââ¬â¢. This makes you realise how precious the water is to the people in the poem, especially when it says how they imagine the echo of it in a tin mug on lines 3-6, this really shows there desperation and longing for something everyone else would take for granted. In the third stanza, various metaphors are used to add emphasis to the previous stanza and also create a new image of how they react when they receive more water than they normally have. They describe the water as ââ¬Ësilver crashing to the groundââ¬â¢, this shows how important the water is to the people, especially when the water is described as ââ¬Ësilverââ¬â¢. The people are described as a ââ¬Ëcongregationââ¬â¢ to again add emphasis and show how much these people want the water and how desperate they are, this is shown again by using another metaphor on the very last line of the third stanza ââ¬Ëfrantic handsââ¬â¢, this again shows the desperate people trying to reach for the water. Finally, the fourth stanza describes how fantastic and amazing they find this water by using another metaphor to show how much they treasure the water ââ¬Ëas the blessing sings over their small bonesââ¬â¢, also in this final stanza it describes how poor they were and how little they had by saying that the children were naked and their ââ¬Ësmall bonesââ¬â¢ could mean that they are really weak as they donââ¬â¢t have much to eat and obviously not enough to drink. Overall the two poems are fairly similar as they are both about people wanting things and longing for something that they donââ¬â¢t have. For instance in ââ¬ËIsland Manââ¬â¢ he continuously dreams about the island where he possibly grew up and where he wants to be everyday instead of the dull and stressful life that he is currently living in London. Likewise in ââ¬ËBlessingââ¬â¢ the people who live in the poor country have hardly any water and are longing for water. A phrase from each poem could possibly link this to each poem, for example in ââ¬ËIsland Manââ¬â¢ on the fourth line it says ââ¬ËIn his headââ¬â¢ and in ââ¬ËBlessingââ¬â¢ on the third line it says ââ¬ËImagineââ¬â¢. These phrases could indicate to the reader that both poems are about people wanting things that they canââ¬â¢t have and are so desperate that they dream about them. However there are differences between the two poems, for instance in the way the poems are written, because Island man has no punctuation apart from a capital letter on the first and last line and also on the first line in the section of poem that starts to describe the city of London. This could be to distinguish between the two different places described in the poem and then the last line of the poem where it shows how he is feeling about waking up for another London day when he really doesnââ¬â¢t want to. And also because in ââ¬ËBlessingââ¬â¢ they are longing for something which they need to survive (water), whereas in ââ¬ËIsland Manââ¬â¢ he is desperate to go back to the island where he grew up and is precious to him however unlike the people in ââ¬ËBlessingââ¬â¢, he could actually live without the island, even though he may not want to, although you cant live without water.
Wednesday, October 23, 2019
Got Milk Essay
In the fast paced world of today, advertisers have to keep up with the times. One of the best ways they do this is through the ââ¬Å"Got Milkâ⬠advertisements. Milk is a part of everyday life. The ââ¬Å"Got Milkâ⬠campaign is seen in all types of magazines from sports to beauty, featuring many different kinds of celebrities selling their product. By putting familiar faces on magazine advertisements and using interesting television commercials, the company sell their products. It also gets people to drink more milk and it is a very effective campaign. They are trying to reinforce that the calcium in milk keeps bones strong and helps prevent osteoporosis but is that the way everyone views the ads and commercial advertisements? The first Got Milk advertisement ran on October 29, 1993, and featured an extreme history buff receiving a call to answer a radio stationââ¬â¢s $10,000 trivia question , ââ¬Å"Who shot Alexander Hamilton in that famous duel? â⬠The manââ¬â¢s apartment is shown to be a sort of museum to the duel, packed with artefacts. He answers the question correctly, but because his mouth is full of peanut butter and he has no milk to wash it down, the radio station couldnââ¬â¢t make out his answer and he ran out of time. For most, this commercial would have been just funny and comical but others werenââ¬â¢t so amused. Some history buffs said this was a disgrace to the Alexander Hamilton and said that it was mocking him. This just goes to show we all see things differently. Irony is the secret weapon to get the point across for this advertisement. There is a green eyed blonde with a low cut ââ¬Å"little black dressâ⬠caressing her flawless body with her arm around a martini glass filled with milk. She is seductively leaning against a glass covered wooden bar with a luring gleam in her eyes. Her and the milk are the main focus of this advertisement. In the background is faded liquor and wine bottles. While looking at her you cannot take your eyes off of her milk mustache and the milk martini glass that got to touch her full pink lips. The irony of this advertisement is that out of all the handsome tall liquor bottles, she chose the thin lean martini with milk in it. Now maybe next time the viewer of this advertisement is consuming alcohol they will think about having a nice cold refreshing glass of milk when they get home. Even though thatââ¬â¢s what the message of this cosmopolitan magazine was, some mothers made complaints saying that their daughters read their magazines and that it was promoting drinking alcoholic beverages with the martini and wine glasses all over the advertisement. Surely not all people have the same views and opinion. Another ââ¬Å"Got Milk advertisement I would like to examine is the Superman advertisement. When you think of superman what comes to mind? Do you think of his ability to fly? Maybe, you think of his attractive face? Or possibly, you think of his rocking physique? Superman is a heroic icon known by people of all different types. They see him as a credible character that devotes his life to saving the damsels in distress. At one moment or another in most peopleââ¬â¢s lifetime, they dream to be the hero in some situation. They hope to be recognized for their good deeds and give credit to those that they look up to. Whether they are young or old, people do their best to imitate the actions of their icon, superman, every day. In this advertisement, the author is trying to get people to drink more milk by making them believe that in order to be like superman they have to drink milk. The advertisement depicts superman floating high in the crystal blue sky surrounded by fluffy white clouds. Superman is made to be the center of this picture because he is enlarged compared to the background. Although his tights and the sky are a similar shade of blue, the bold red makes him stand out. Superman also makes a statement because of the body language he displays. In the midst of this calm and serene background superman stands with his arms crossed, looking powerful and bold with a milk mustache. Although he looks a little silly with the milk mustache he has a very serious look on his face. The underlying message is that if you want to be as powerful and strong as superman you have to get down to business and drink your milk. In the depicted advertisement the author is trying to persuade everyday people by making it seem as though the only reason superman has strong bones is because he drinks milk. The point of the advertisement is to make people think that if they drink milk they will feel great and have super strong bones like superman. This is exactly why comic book fanatics were furious over this ad. They said his strong bones and super powers came from his home planet ââ¬Å"Kryptonâ⬠and not from drinking milk. We see this as silly but when someone is passionate about something they stick to it and donââ¬â¢t let it go. Even something so fictional can have an effect on how a person takes an ad. In conclusion the ââ¬Å"got milkâ⬠campaign is a very well organized and structured campaign that makes others want to drink milk from seeing their role models with their milk mustaches. Eighteen years ago this campaign started and it is still grasping the attention of viewers. The population is getting healthier from drinking more milk therefore these got milk advertisements must be working. The ââ¬Å"Got Milkâ⬠campaign and there white mustaches will be around for a very long time encouraging people to drink more milk but if people see the innocent ââ¬Å"Got Milkâ⬠campaign as offensive then there will always be people that donââ¬â¢t like what their lo.
Tuesday, October 22, 2019
Realism and Non-governmental organizations essays
Realism and Non-governmental organizations essays The contemporary political world has existed relatively unchanged since the ratification of the Treaty of Westphalia in 1648. Under this system, states and their leaders became the ultimate decision-makers in the world. For hundreds of years, this system has provided a guideline for the behavior of states. The need for a more formal state system came as the world became more closely linked. Even if the system has not changed, the world in which exists has transformed since 1648. One of the major forces working and creating pressure to change the system is globalization and the interdependency. The purpose of regimes and international organizations is to supplement governmental power to provide additional support and stability. A non-governmental organization is any group of people relating to each other regularly in some formal manner and engaging in collective action, provided that the activities are non-commercial, non-violent and are not on behalf of a government (Baylis hierarchical dualism of the Westphalian system because it was an empirical reality, reinforced by the absence of any significant international actors capable of autonomous action (Falk, 138). Nevertheless, according to Hobbes, a covenant without swords are but mere words, and thus any decisions made without the force to back them are nothing more than writing on paper. States are the only significant actors in the system; in spite of that, non-government organizations attempt to create change within the system. Most of the times, NGOs seek a role in order to alleviate some of the negative features that results when governments make decisions, but globalization-from-above has strong positive consequences and potentialities (Falk, 139). It is impossible to make every person happy. The best that can be done is to try to create a favor...
Monday, October 21, 2019
Protest Globalization essays
Protest Globalization essays When I look at the word Globalization many things come into my mind. However, the most positive of them consist of; a world that is more connected, the sharing of different thoughts and ideas and a world in which there are almost no barriers on what we listen to, read and even think. My generation has grown up in the prime of this and I have seen first hand the goodness that can come out of it and I have benefited in many ways from it. However, where there is a good side to Globalization, there too must be a bad one and that can be seen in the term Corporate Globalization. This term has been used a lot in the past decade, not only by me but by people all over the world that have seen the horrible affects of Corporations going global. In the following essay I will try to portray to you why there are a growing number of protests over this type of Globalization and I will give suggestions as to how we may end the corporate slaughter that is affecting all of us. The term Corporate Globalization is very self-explanatory in nature, but so are a lot of things. It is by looking within the term that we will find the true definition of what Corporate Globalization really is. Corporate Globalization is the way in which huge corporations all over the world (not just in the United States, although that is where a lot of it comes from) go into countries where they feel they can make a profit in (mainly countries in the Third World). In doing so these companies are taking a country that was once completely self sufficient and reliant on no one and putting them into the hands of major First World Powers. These corporations then force a huge change among the country that they are entering; this can be seen through the way in which the labourers are affected. When these corporations higher workers, they are only hiring them because they know that they can make a huge profit from being there ...
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